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TOP 10 most known antifreeze brands
  • 23.08.19 TOP 10 most known antifreeze brands

    Experts of the analytical agency "AUTOSTAT" in the framework of the study "AUTOSTAT OMNIBUS-2019. Car Antifreezes: Opinion of car owners” rated the level of the car antifreeze brand recognition.

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Analytics

Russian dealers of Ford began sales of updated Mondeo

Ford Mondeo sedan has received a technological upgrade aimed at the safety improving of the car and improving of the intelligent driver assistance systems. People can order updated Ford Mondeo at all official Ford dealers in Russia.

05 julymore info

Top news

Production of new KAMAZ trucks was launched in Kazakhstan 21.10.20 - 10:36 Production of new KAMAZ trucks was launched in Kazakhstan

KAMAZ has begun the production of of K4 generation truck tractors

Marketing reports

AUTOSTAT OMNIBUS-2019. Winter Car Tires: Car Owner Preferences (Third Wave)

AUTOSTAT OMNIBUS-2019. Winter Car Tires: Car Owner Preferences (Third Wave)

Date of issue: 12.12.19

Format: PDF

Price: 3 500 €

 

 

 

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“AUTOSTAT OMNIBUS” is an annual project of the analytical agency “AUTOSTAT”. It is a survey of car owners according to a certain methodology and it permits to compare assessment indicators over time.

The third autumn wave of the project is aimed at the consumer preferences in the purchase and operation of winter tires.

The project is based on the formation of a representative sample corresponding to the age and regional structure of the car fleet in Russia.

In the course of the study, we see the features of consumer behavior of car owners on the following topics: recognition of brands of car tires (with and without a hint), features of the choice, operation of tires and assessment of their quality. The report also presents the re-purchase index, the NPS index and the evaluation of the advertising activity of tire brands in the autumn.

The project provides an opportunity to compare annually the change in indicators of your brand and competitors' brands, as well as ask your questions to the respondentsparticipating in the survey.

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