Рейтинг@Mail.ru

Infographics

Dynamics of car sales by segments in 2019

Analytics

Russian dealers of Ford began sales of updated Mondeo

Ford Mondeo sedan has received a technological upgrade aimed at the safety improving of the car and improving of the intelligent driver assistance systems. People can order updated Ford Mondeo at all official Ford dealers in Russia.

05 julymore info

Top news

AVTOVAZ plans to resume the production of LADA Granta in Kazakhstan 28.09.23 - 14:24 AVTOVAZ plans to resume the production of LADA Granta in Kazakhstan

The company's president, Maxim Sokolov, told about this.

Marketing reports

AUTOSTAT OMNIBUS-2018. Engine oils: preferences of car owners (second wave)

AUTOSTAT OMNIBUS-2018. Engine oils: preferences of car owners (second wave)

Date of issue: 31.10.18

Format: PDF

Price: 4 040 €

add to basket

“AUTOSTAT OMNIBUS” is an annual project of the analytic agency AUTOSTAT. It is a survey of car owners with the usage of a certain methodology and it gives an opportunity to compare the indicators over time.

The project is based on the formation of a representative sample corresponding to the age and regional structure of the car parc in Russia.

In the course of the study, we get the features of consumer behavior of car owners on the following topics: recognition of engine oil brands (with a hint and without a hint), operating characteristics and quality assessment of used engine oil, engine oil changing, repeated purchase and the NPS index, as well as advertising knowledge and attitude to promotions.

The project provides an opportunity to compare annually the change of indicators by own brand and the brands of competitors, as well as to ask the questions to respondents participating in the survey.

If you have any questions please contact us by e-mail: vla@autostat.ru

maintenance view details