Рейтинг@Mail.ru

The report in focus

"AUTOSTAT OMNIBUS-2020". Winter Car tires: preferences of car owners (fourth wave)

"AUTOSTAT OMNIBUS-2020". Winter Car tires: preferences of car owners (fourth wave)

Exit date 07.12.2020

Format PDF

Price 3500 eur.

The fourth autumn wave of the project is aimed at identifying consumer preferences in the ...

07 december more info

Analytics

Russian dealers of Ford began sales of updated Mondeo

Ford Mondeo sedan has received a technological upgrade aimed at the safety improving of the car and improving of the intelligent driver assistance systems. People can order updated Ford Mondeo at all official Ford dealers in Russia.

05 julymore info

Infographics

The structure of the Russian parc by toxicity standards

News

The coverage ratio of dealers is close to the norm

Decrease in car sales, as the main reason for the decline of profitability, is also a major factor, which is motivating dealers to increase their own efficiency. Thus, the companies are paying more attention to improve customer loyalty and marketing services, according to statistics of consulting company ASE, which was published in the journal “AutoBusinessReview”.

The average cover ratio in Russia, which reflects the share of indirect costs of the dealership, which are covered by the profit service, demonstrates the growth: index reached 78.4% at the minimum recommended level of 80%. At the same time the value was 75 % in the first half and it was 68.4% at the beginning of the year. Nevertheless, the decline in sales may be subsequently reflected in falling rates of service.

ASE Company is operating in the Russian market since 2007 and currently it has a project to analyze the results of dealerships of nine brands. Published average data on industry for the first half were based on the information from dealer networks of eight brands (three - the premium segment, and five - mass segment), which are represented by more than 600 centers, which are operating in the territory of Russia. Analysis is calculated based on the economic division of the regions.

Tags: dealers, sales, russia
30.12.13 AA "AUTOSTAT"
Source: www.autostat.ru