SWM brand will expand its model range in Russia

Chinese brand SWM plans to expand its model range in Russia in 2024-2025. Evgeniy Zavyalov, SWM development director, said it in an interview to AUTOSTAT agency, by noting that the vector of model range development will be chosen depending on the trends in the Russian market.

At the first stage, SWM model line in Russia will include three crossovers: the mid-size SWM G01, the compact SWM G01F and the full-size SWM G05 Pro. The production of these models has already started at Avtotor plant in Kaliningrad, and the official start of sales of SWM cars in the Russian market is scheduled for May 31.

According to Yevgeny Zavyalov, it is planned to start sales of 2,000 SWM vehicles per month, but it will depend on the development of the situation in the Russian automotive market. At the same time, he noted that there are no restrictions on the number of car production - Avtotor is ready to provide production facilities, and the supplier is ready to provide components for SWM car production in accordance with the distributor's plans.

Recall that Obukhov Group of Companies has been appointed the exclusive distributor of SWM car brand in Russia. The company has already signed more than 40 dealer agreements in all major cities and by the end of 2023 plans to expand the dealer network to 50 partners throughout the country. According to Evgeny Zavyalov, next year it is planned not to expand the SWM dealer network, but to work on increasing the level of sales of specific dealer centers, which is necessary for the profitable business of partners.