The report in focus



Exit date 22.08.2019

Format PDF

Price 2750 eur.

In the course of the study, we get the features of consumer behavior of car owners by the following themes: automotive antifreeze brand recognition (with and without options) and features of a car coolant choosing.

22 august more info


Russian dealers of Ford began sales of updated Mondeo

Ford Mondeo sedan has received a technological upgrade aimed at the safety improving of the car and improving of the intelligent driver assistance systems. People can order updated Ford Mondeo at all official Ford dealers in Russia.

05 julymore info


Dynamics of car sales by segments in April of 2019


Compact cars constitute the majority of sales of BMW and Daimler

BMW and Mercedes Benz, production of Daimler AG, reported that the sales of compact cars at the global market grew in August. At the same time, the demand on average and big cars decreased in two times. As the newspaper Vedomosti reports, mainly buyers of american and west european markets choose the compact cars.
The total sales of Mercedes Benz decreased by 12% to 84400 units in August against the same period of the last year. A 16% fall of sales of models of the main make (to 75200 units) was compensated by the growth of sales of Smart by 29% to 9200 units. BMW managed to increase the sales by 2% to 101673 cars on account of high demand on Mini and of total growth in Asia and Eastern Europe. The sales of Mini grew by 11% to 16257 units and the sales of BMW remained practically at the same level 85315 cars. In USA, at the most important market for BMW, the sales of its models decreased by 4% to 25462 units.
As the experts note, the decrease of sales of BMW is especially visible at the background of growth of privileges (credits, interest free instalments, discounts, presents and etc.) for clients of the company. After the growth of number of privileges in August and for eight months of the year their total level for clients of BMW is on average higher than for buyers of Mercedes Benz. In August the representatives of BMW reported that they are going to make the rate of return their priority, not the volume of sales. BMW and Chrysler decreased the forecast of the annual profits because of growth of prices on raw materials and growth of euro rate in comparison to dollar.
Meanwhile the third participant of the german third Audi reported about the growth of sales by 2% to 67700 cars in August. Audi, production of Volkswagen is going to sell a record: 1 mln cars. It also stakes on a new version of its most popular model A4.
In Russia the sales of Mercedes Benz grew by 14% to 9848 units during seven months of this year, BMW by 33% to 10596 units, Audi by 17% to 10114 cars.