Ford Sollers announced the renaming of the company

Ford Sollers announced the renaming of the company from October 1st, 2020 to Sollers Ford. The decision to rebrand was made by the joint venture shareholders - Sollers and Ford Motor Company, said in a statement of automakers. “On July 1st, 2019, Sollers acquired a controlling stake (51%) in the JV and, as a managing shareholder, focused on the development of the company's operating activities, the development of new sales tools and the steady growth of Ford Transit's share in the Russian LCV market.

The company's renaming is the next stage in the long-term development strategy of the joint venture after its restructuring,” - says Nikolay Sobolev, General Director of Sollers. Sollers Ford confirms that the renaming of the company will not affect business processes and customers: all obligations related to warranty repairs and maintenance of Ford passenger cars will be fulfilled in full, as before. Ford Transit production is established at the Sollers Ford plant in Yelabuga using full-cycle technology. The line of basic versions includes an all-metal van, bus and chassis, cars are available to order with three base lengths, two roof heights and all types of drive, including all-wheel drive. To date, the full range of special versions of vehicles based on Ford Transit includes more than 140 different modifications for special and social purposes and continues to grow.