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"AUTOSTAT OMNIBUS-2020". Winter Car tires: preferences of car owners (fourth wave)

"AUTOSTAT OMNIBUS-2020". Winter Car tires: preferences of car owners (fourth wave)

Exit date 07.12.2020

Format PDF

Price 3500 eur.

The fourth autumn wave of the project is aimed at identifying consumer preferences in the ...

07 december more info

Analytics

Russian dealers of Ford began sales of updated Mondeo

Ford Mondeo sedan has received a technological upgrade aimed at the safety improving of the car and improving of the intelligent driver assistance systems. People can order updated Ford Mondeo at all official Ford dealers in Russia.

05 julymore info

Infographics

What kind of cars do people from Russian cities with a million population buy?
  • 05.10.18 What kind of cars do people from Russian cities with a million population buy?

    In the period from January to August 2018, 1.14 million new cars were sold in the Russian market. Three leading models, according to the data of the analytic agency AUTOSTAT, look like this: KIA Rio, LADA Vesta and LADA Granta. These three models have a significant lead over their closest pursuers and they are leaders in 13 million-plus cities of 16.

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News

LADA Granta: what are the customers preferences?

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For the second year in a row, LADA Granta is the most popular car in the Russian market. So, in the first half of the year, sales of this model were almost 50 thousand units. The experts of the analytical agency AUTOSTAT decided to consider the consumer preferences regarding Granta.

More than a half (52%) of sold cars of this family belonged to sedans, and every third buyer has chosen a liftback (33%). Station wagons had 13% of sales structure, and there is a slight advantage in the direction of the Cross version (7%). But hatchbacks bought only 2%. 69% of all sold “Granta” are equipped with a 1.6-liter 8-valve engine with 87 HP. Accordingly, more “strong” (98 or 106 hp) 16-valve engines of the same volume were preferred by 31% of buyers. 92% of LADA Granta customers prefer a manual gearbox and only 8% prefer an automatic gearbox (AMT or Jatco).

The most “running" equipment in the Granta family is Comfort, the share of which is 37%. Classic is slightly behind (35%). The Standard version occupies 11% of the sales structure, Luxe - 10%. The #CLUB package was preferred by 6% of buyers. The share of other versions was about 1%.

15.07.20 AUTOSTAT
Source: www.autostat.ru