Students presented the design of LADA futuristic cars

AVTOVAZ continues active cooperation and implementation of joint projects with Russian universities in order to attract talented youth. At the beginning of autumn of 2018, a joint project “Conquering Moscow and St. Petersburg” was launched, in which Moscow State University of Machine-Building (MAMI) and St. Petersburg State Art and Industry Academy named after Lomonosov became partners of LADA. A.L. Stieglitz.

According to the press service of AvtoVAZ, 19 participants in the competition were given the task to demonstrate their vision of the new LADA car, which could win the hearts of residents of Moscow and St. Petersburg. The design of the exterior and interior of futuristic cars was evaluated by a commission led by LADA chief designer Steve Mattin and the head of the Moscow division of LADA design center, Julien Druar. The highest marks were obtained by the work of MAMI student Ilya Ivanov, who was given the opportunity to complete a six-month internship at the metropolitan design studio LADA.

As noted, the collaboration with higher education institutions is a part of AvtoVAZ’s large-scale search for talented designers and engineers. The recently signed agreement with the St. Petersburg Polytechnic University, AvtoVAZ Career Days at leading universities, participation in the annual youth forum “Volga”, and design reviews are the stages of the program to attract talented youth to the company, which will be implemented in the future.