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The report in focus

AUTOSTAT OMNIBUS-2019 CAR ANTIFREEZES: opinion of car owners (SPRING WAVE)

AUTOSTAT OMNIBUS-2019 CAR ANTIFREEZES: opinion of car owners (SPRING WAVE)

Exit date 22.08.2019

Format PDF

Price 2750 eur.

In the course of the study, we get the features of consumer behavior of car owners by the following themes: automotive antifreeze brand recognition (with and without options) and features of a car coolant choosing.

22 august more info

Analytics

Russian dealers of Ford began sales of updated Mondeo

Ford Mondeo sedan has received a technological upgrade aimed at the safety improving of the car and improving of the intelligent driver assistance systems. People can order updated Ford Mondeo at all official Ford dealers in Russia.

05 julymore info

Infographics

Leaders of the car market in August of 2018
  • 14.09.18 Leaders of the car market in August of 2018

    In August of this year, the sales of passenger cars and LCV in our country were 147.4 thousand units - more by 11% than in August of 2017. Just for 8 months, sales of cars and light commercial vehicles in Russia were 1 million 140 thousand units, which is more by 16.2% than in January-August of the last year.

    Archive

News

AVTOVAZ announced the start of sales of LADA Vesta SW and Vesta SW Cross

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AVTOVAZ starts sales of a new station wagon LADA Vesta SW and its off-road version of the Vesta SW Cross. During October-November of 2017, separate presentations of cars will be organized at LADA dealerships in Russian cities, which will be combined with test drives and entertainment programs.

For order and purchase there are available 24 variants of complete sets of cars. The price of LADA Vesta SW starts from 639 thousand 900 rubles (Comfort, 1.6 l manual transmission), LADA Vesta SW Cross - from 755 thousand 900 rubles (Luxe, 1.6 l manual transmission). The model is equipped with engines 1.6 liters (106 hp) and 1.8 liters (122 hp). There is a mechanical gearbox or an automated manual transmission. Already the basic equipment of cars include air conditioning, three-level heating of the front seats, a central armrest with storage box, electronic stability control system, traction control system, start-up help system, parktronics and audio system with steering wheel, USB and Bluetooth.

As Igor Bader, sales director of Terra Auto Group, says, cars that have such a high level of comfort as LADA Vesta and still boast practicality of the station wagon are in great demand, but in the price range up to 1 million rubles their choice is very small. The closest competitors of the novelty are KIA cee'd_SW and Ford Focus in the station wagon, but between these models there is a very large price gap, even with similar trim levels. There is a slight competition within the LADA brand between Largus Cross and Vesta SW Cross, but in general the target audience for these cars is different. As for the Vesta SW Cross, it certainly has more competitors - we can say that the whole segment of small city crossovers belongs to them. However, most of them lose Vesta in practicality and in the volume of the boot.

As previously reported "AUTOSTAT", for the first nine months of 2017, sales of the Lada Vesta sedan grew by 46% to 54,641 cars. As a result, the model entered the top three of the best-selling cars in the Russian market, after only KIA Rio and LADA Granta. According to the marketing director of the Lada Center, Sergei Novoselsky, all the charm of Vesta SW and Vesta SW Cross is that they do not have real competitors today. These cars will allow you to select a part of the audience from Rio and Solaris due to the fact that they provide those opportunities that these foreign cars cannot give due to the lack of such a body.

26.10.17 AA "AUTOSTAT"
Source: www.autostat.ru