KIA joined the new state programs "Family Car" and "First Car"

KIA Motors Rus has joined the new state programs "The First Car" and "Family Car". Their action extends to four models from the brand line: KIA Rio (the third generation), KIA Rio (the new fourth generation, whose sales in Russia will begin on August 1st, and pre-orders are received from July 17th), KIA Cerato and KIA Sorento of second generation. Within the framework of both programs, the credit rate reduced by 6.7% and the possibility of a zero initial payment, the minimum rate for the tariffs of partner banks KIA Finance is 6.0%.

Also from the middle of July, 2017 KIA Finance offers customers a number of new products for the purchase of models of the family cee'd, crossover Soul and business sedan Optima. The program "6% on credit" implies a car discount in amount of 18 thousand rubles for KIA cee'd, 19 thousand rubles for KIA Soul and 26 thousand rubles for KIA Optima when concluding a credit agreement for a period of 24 months and down payment at a rate of 60% from cost of the car. At the request of the client, when purchasing within the framework of this program KIA cee'd, he can also use the offer "KASKO in the kit", which compensates for the costs of the insurance policy of KASKO. During the purchasing of KIASoul, it is offered for the client a program "Insurance package in the kit", which compensates for the costs of KASKO and OSAGO policies. The offer "Insurance package in the kit" also applies to the purchase of a compact crossover KIA Sportage in versions worth up to 1 million 450 thousand rubles.

As previously reported "AUTOSTAT", for the six months of 2017 in Russia, 85,189 KIA cars (+ 22%) were sold. As a result, KIA maintained its leading position among all foreign automotive brands represented in Russia, and the market share of the brand was 11.9% compared to 10.4% a year before.