The report in focus



Exit date 22.08.2019

Format PDF

Price 2750 eur.

In the course of the study, we get the features of consumer behavior of car owners by the following themes: automotive antifreeze brand recognition (with and without options) and features of a car coolant choosing.

22 august more info


Russian dealers of Ford began sales of updated Mondeo

Ford Mondeo sedan has received a technological upgrade aimed at the safety improving of the car and improving of the intelligent driver assistance systems. People can order updated Ford Mondeo at all official Ford dealers in Russia.

05 julymore info


Key figures of the Russian truck parc


KIA Rio and ceed are available on credit with low monthly payments


The company KIA Motors Rus offers its clients a new loan product developed by KIA Finance in partnership with the "Setelem Bank". The new loan with a guarantee of the residual value “KIA easy!" applies to the purchase of popular models KIA Rio and KIA cee'd. The program is designed to attract a new audience of customers due to more affordable payments, informed KIA Motors Rus. The program «KIA easy!" will allow customers without a significant increase of monthly payments to buy additional equipment and accessories, or choose a vehicle, which they could not afford by buying for cash and by using a standard credit scheme.

The program “KIA easy!" provides three main advantages compared to conventional lending. It provides a low down payment (20% of the cost of a new car), the minimum monthly payment (about 50% of payment in conventional lending) and guarantee of the residual value of the vehicle, provided by the bank. The loan agreement is concluded for a period of 24 or 36 months. After this period, the customer can exchange the car for a new KIA on the trade-in program, to continue to use the car, by paying off the remaining loan payment (45%), or to return the car to the bank at a guaranteed price. Guaranteed residual value is 45% of the price of the car at the time of purchase and it is sufficient to repay the loan.

According to Director of Sales of KIA Finance, Alex Gurin, along with the update of model range of KIA, a new loan product is to become one of the key tools to support sales in the second half of 2016.

As previously reported by "AUTOSTAT", for the first five months of 2016 Russian dealers of KIA sold 56 986 cars, which is less by 8.5% than a year ago. Thus, KIA remains the leader among foreign brands in the Russian market and the share of brand was 10.4%.

20.06.16 AA "AUTOSTAT"
Source: www.autostat.ru