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"AUTOSTAT OMNIBUS-2020". Winter Car tires: preferences of car owners (fourth wave)

"AUTOSTAT OMNIBUS-2020". Winter Car tires: preferences of car owners (fourth wave)

Exit date 07.12.2020

Format PDF

Price 3500 eur.

The fourth autumn wave of the project is aimed at identifying consumer preferences in the ...

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Winter tires and money - the best gifts for the New Year

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The most desired Christmas present of many Russian motorists (41.2%) is a set of winter tires.  These results were obtained by experts of the analytic agency "AUTOSTAT" as a result of pre-holiday Russian online survey of car owners on the subject of New Year gifts.  The study involved more than 1,000 people. 

The second most popular gift of respondents was called DVR (40.6% *).  In the third place of gift ranking – it was carwash: 26% of respondents have voted for it.  The fourth one is the compressor for tire inflation (19.3%).  The five most popular gifts included the charger for the battery (19.3%).

The second half of survey experts took for "non-automotive" gifts.  In this category the most popular answer to the question "What is the non-automotive gift you would like to receive for the New Year?" was "Money" (13%).  In the second place by the desires of car owners it was smartphone (9.1%), and the third position in the ranking was occupied by the answer "Housing" (4.7%).  The five most popular answers also included "Trip for holidays" (4.3%) and "Laptop" (3.9%). 

* - Respondents could choose more than one answer  

30.12.15 AA "AUTOSTAT"
Source: www.autostat.ru