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"AUTOSTAT OMNIBUS-2020". Winter Car tires: preferences of car owners (fourth wave)

"AUTOSTAT OMNIBUS-2020". Winter Car tires: preferences of car owners (fourth wave)

Exit date 07.12.2020

Format PDF

Price 3500 eur.

The fourth autumn wave of the project is aimed at identifying consumer preferences in the ...

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Analytics

Russian dealers of Ford began sales of updated Mondeo

Ford Mondeo sedan has received a technological upgrade aimed at the safety improving of the car and improving of the intelligent driver assistance systems. People can order updated Ford Mondeo at all official Ford dealers in Russia.

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How many cars are there in the federal districts of Russia?

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Every third KIA car was sold on credit in 2014

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The company KIA Motors Rus in 2014 sold about 61 thousand cars on credit, which is 34.2% of sales of the last year, the press service of KIA Motors Rus informed the agency "AUTOSTAT".

Totally Russian dealers of KIA at the end of 2014 sold 195,601 cars, which is less by 1.2% than a year ago. The absolute best seller of the brand is still the model KIA Rio, which is produced at the plant in St. Petersburg and received in the first half of 2014 the number of technical updates. Sales of sedans and hatchbacks of this model in the last year grew by 4% to 93,648 units. Second and third places in the list of the most popular models of KIA in Russia is occupied by Sportage crossover not the first year and the designed specifically for the European market a family of cee'd, which includes four versions: hatchback cee'd, wagon cee'd_SW, coupe pro_cee 'd and the sports version of the GT. The same trend continued in 2014, despite a slight decline in sales of these two models – it was sold 30,606 Sportage crossover and 29,758 hatchback and estate car of family cee'd.

KIA Motors strategy to increase the share of localized production has proved to be effective in the prevailing conditions, said in the company. In 2013, it was launched the assembly of Sorento crossover on a CKD- cycle in Kaliningrad, which includes the welding and painting of bodies. In the autumn of 2014 to the Sorento it was added another model - sedan KIA Cerato. These models not only entered the top five in terms of demand, but also showed a steady increase in sales. Model Cerato was chosen by 13193 buyers – it is more by 3% than the year before. Sorento crossover found 10,866 buyers, which is more by 11% than the figure for 2013.

The record for the sales growth was the crossover KIA Soul, a new generation of which was placed in the Russian market in the last year. As it was noted, KIA Soul remains a niche vehicle, and it does not claim to leadership in terms of sales in absolute terms. However, compared with 2013 year, the demand for this model has doubled – it was sold 6665 cars.

Tags: kia, sales, russia
29.01.15 AA "AUTOSTAT"
Source: www.autostat.ru