Рейтинг@Mail.ru

The report in focus

"AUTOSTAT OMNIBUS-2022". Summer car tires: preferences of car owners (fourth wave)

"AUTOSTAT OMNIBUS-2022". Summer car tires: preferences of car owners (fourth wave)

Exit date 27.05.2022

Format PDF

Price 3430 eur.

"AUTOSTAT OMNIBUS" is an annual project of the analytical agency "AUTOSTAT", which is a survey of car owners according to a certain methodology and makes it possible to compare assessment indicators over time.

In the spring of 2022 (in addition to the annual autumn wave), the fourth spring wave of the project will be released, which is aimed at identifying consumer preferences in the purchase and operation of summer tires.

27 may more info

Top news

The share of SUVs in the Russian market fell below 50% 30.09.22 - 13:43 The share of SUVs in the Russian market fell below 50%

The last time SUVs had less than a half of the market

Infographics

What brands do the Chinese buyers consider as an alternative?

Alternatives-when-buying-a-car-of-a-Chinese-brand.png

Chinese cars are mastering increasingly the Russian market, while taking away an increasing share of other brands. Specialists of Avtostat analytical agency decided to evaluate which cars were considered as an alternative to car owners who bought the car of the Chinese brand in 2021 - 2022. To this end, we conducted an appropriate online survey.

Its results showed that, making a choice in favor of the "Chinese", more often than others, the Russians considered the Korean brands KIA (36.1%) and Hyundai (29.2%) as an alternative - about every third respondent answered. But almost every sixth interviewed looked towards Renault (17.1%) or Skoda (17.1%). To a lesser extent, the Russians considered Nissan cars (13.5%) as an alternative purchase.

The survey also showed that among the buyers of Chinese cars, 14% of them own earlier a car from China and 37.5% plan to look for the next car among Chinese brands.

22.09.22 AUTOSTAT
Source: www.autostat.ru