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"AUTOSTAT OMNIBUS-2022". Summer car tires: preferences of car owners (fourth wave)

"AUTOSTAT OMNIBUS-2022". Summer car tires: preferences of car owners (fourth wave)

Exit date 27.05.2022

Format PDF

Price 3430 eur.

"AUTOSTAT OMNIBUS" is an annual project of the analytical agency "AUTOSTAT", which is a survey of car owners according to a certain methodology and makes it possible to compare assessment indicators over time.

In the spring of 2022 (in addition to the annual autumn wave), the fourth spring wave of the project will be released, which is aimed at identifying consumer preferences in the purchase and operation of summer tires.

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Dynamics of the Russian car market in April of 2019


In April of 2019, sales of new cars in Russia fell by 2.7% in compare with April of the last year. At the same time, the mass segment fell by 2.5%, the premium segment - by 4%.

Sales in the mass segment reached 129,016 units, by representing 91% of total sales. It should be noted that among the TOP-25 of leading brands, slightly less than a half (12) of them showed the sales growth. Geely remains in the first place in terms of growth rates - sales of cars of Chinese brand grew 3.6 times. Also, Chinese Haval (+ 185.8%) keeps the good dynamics. Among 13 brands of the mass segment, which showed a decline in sales, the largest decline was recorded for the Japanese Honda (-65.5%) and the Chinese Lifan (-62.2%).

Sales of cars in the premium segment fell by 4% in April and amounted to 12,798 units (the share is 9%). Most of the representatives of this segment are "in the black" (8 of 14 brands). The largest sales growth was recorded at smart, sales of which increased by more than a quarter (+ 26.3%). Experts noted that in a month the brand made a real breakthrough (in March, smart showed the deepest drop in the premium segment). Also sales of Genesis and Jeep grew by more than 20% in April.

The remaining brands demonstrate more “modest" growth rates: from + 1.5% (Mercedes-Benz) to + 18.3% (Porsche). The fall is observed at six brands: Audi (-7.1%), Lexus (-21.9%), Land Rover (-28.8%), Cadillac (-36.6%), Jaguar (-59.9%) and Infiniti (-61.7%).

17.05.19 AUTOSTAT
Source: www.autostat.ru