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Segmentation of the Russian market: new and used cars
  • 28.09.18 Segmentation of the Russian market: new and used cars

    The analytic agency "AUTOSTAT" conducted a survey of the primary and secondary markets in Russia for the first 8 months of 2018. So, the volume of the market of new cars for the reporing period was 1.02 million units, second-hand - 3.5 million units.

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For four months of 2019, 531 thousand cars left the Russian conveyors

Sales of Rolls-Royce grew by 85% in Russia in the first quarter

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According to the analytic agency "AUTOSTAT", by the results of January - March of 2019, the market volume of Rolls-Royce cars amounted to 24 units in Russia, which is more by 85% than the result of a year ago (13 units).

The most popular model of Rolls-Royce in our country is the Cullinan SUV, which occupies a half of the brand's total sales. So, in the first quarter, the residents of our country bought 12 units of this model, the price of which starts from 26 million rubles. We should note that sales of this SUV started only in December of the last year. 

The second place in the model range of Rolls-Royce by preferences among Russians is occupied by the Wraith coupe - from January to March of this year, 8 cars were purchased with the minimum price of 25.1 million rubles.

Also during this time, their owners have found 2 Ghost and Phantom sedans, the price of which starts from 24.9 million and 45.5 million rubles, respectively. But Dawn cabriolets with a minimum price of 31.3 million rubles in the first quarter have not been claimed yet.

According to the experts of the analytic agency AUTOSTAT, 10 new Rolls-Royce cars were purchased in Moscow. 3 of such cars were purchased by residents of St. Petersburg and Moscow region, and 2 went to the Krasnodar Territory. In another 6 regions of the Russian Federation (Chechnya, Altai Territory, Irkutsk, Tomsk, Sverdlovsk and Ryazan Regions) it was purchased by one new car of British car brand.

We also note that sales of Rolls-Royce in our country are growing against the background of the fall of the whole market of new luxury cars, which was 19% in the first quarter of 2019.

29.04.19 AUTOSTAT
Source: www.autostat.ru